All year


Guadalajara, MEX


35m fans

Chivas is one of the most important football clubs in Mexico and the United States with 114 years of tradition, 40 Championships (national and international), and more than 41 million fans around the world.

Chivas ranks in the top 2 highest TV audience in Mexico and the US, compared to any other football team in the world.

Chivas player strikes ball
Alexis Vega of Chivas celebrates scoring a goal
Chivas team line up for photograph


IMG is the exclusive global commercial partner. Complete packages with exclusive IP, LED, hospitality, digital, and player access are available. A partnership with Chivas presents a great opportunity for brands that want to reach Mexico and the US Hispanic market.

  • Global partnerships
  • Regional partnerships
  • Jersey opportunities

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