Hyde Park Winter Wonderland


Nov 2024 - Jan 2025


London, UK

Number of Attendees


Open for 45 days in the heart of London, Hyde Park Winter Wonderland brings the ultimate festive experience to millions every year.

It is the largest Christmas event in the UK, with more than 100 thrilling rides and attractions, including the world’s largest transportable Giant Wheel, a Magical Ice Kingdom carved from 500 tons of ice and snow, plus an Ice Rink, Circus, Christmas Market, Bavarian Beer Hall, Santaland and more.

Hyde Park Winter Wonderland Family Rides
Hyde Park Winter Wonderland Couple Ice Skating
Hyde Park Winter Wonderland Family Fun


Hyde Park Winter Wonderland offers a diverse range of partnership opportunities for brands to create a real impact.

Tailored to meet your specific requirements, we offer on-site activations, targeted marketing campaigns, consumer access, social and digital engagement, naming opportunities, and collaborations with talent.

Get in touch to create memorable moments that resonate with your brand & audience.

Pepsi Partnership Hyde Park Winter Wonderland

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Our team offers a global network of experts with unmatched local market insights.

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Looking for a Christmas party or end-of-year get-together? Look no further – Winter Wonderland has got you covered!

Hyde Park Winter Wonderland is the ideal spot to host your festive celebrations, whether you’re looking for a team Christmas party, a gathering with valued clients or any other fun-filled occasion. We understand the challenges of organizing large groups, so we’ve curated two packages that encompass all the best features of Winter Wonderland to suit every preference.

Please contact wwhospitality@img.com or call 0208 233 5838 for more information on our hospitality packages, please note we will not be able to assist with general Winter Wonderland queries on this number.

Hyde Park Winter Wonderland hospitality



Total Number of Attendees


Gender Split - Female


Average Household Income

Hyde Park Winter Wonderland 2023