Sep 24 2024


Seoul, S. KOR

Number of Attendees


Frieze Seoul launched in 2022 and is Frieze’s first venture in Asia and its fifth fair overall, following Frieze Los Angeles, Frieze Masters, Frieze New York and Frieze London, which all have been established as key convening moments in the artworld’s calendar.

In July 2023, Frieze also acquired The Armory Show and Expo Chicago. Frieze Seoul concluded its second edition of the fair in September 2023, with over 70,000 visitors from a total of 36 countries with a strong contingent of Korean, Asian and International galleries. Frieze Seoul also has a lively and highly coveted Frieze Week programming that spreads throughout Seoul.

Three people enjoying an exhibition at Frieze Seoul
A person participating in an exhibition at Frieze Seoul
Two people study an image at Frieze Seoul


Frieze Seoul offers a diverse range of partnership opportunities for brands to create a real impact.

Tailored to meet your specific requirements, we offer on-site activations, targeted marketing campaigns, consumer access, social and digital engagement, naming opportunities, and collaborations with talent.

Get in touch to create memorable moments that resonate with your brand & audience.


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Frieze Seoul presents an array of hospitality opportunities meticulously crafted to cater to your individual preferences and needs.

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Total Number of Attendees


Gender Split - Female


Primary audience


of the audience is from Seoul


Average Household Income