Date
Nov 2025 - May 2026
Territories
Worldwide Excl. Canada & USA
Location
United States
Rights
All media rights
PBR’s Unleash The Beast (UTB) features the world’s top 40 bull riders going head-to-head against the fiercest bucking bulls on the planet.
The PBR’s crown jewel, the 2026 PBR World Finals: Unleash The Beast, will return to the Lone Star State for the fourth consecutive season in May, again featuring a unique five-part, tournament-style format that will crown the 2026 PBR World Champion. To get there, the best bull riders will begin their journey at SNHU Arena in Manchester, NH.
Media Rights
Broadcast all the exciting action from PBR’s Unleash the Beast Highlights show with worldwide media rights.
Territories
- Global
(Excl. Canada & USA)
Rights
- All media rights
Coverage
- Highlights show- 15 x 52min
Partnerships
The PBR offers a diverse range of partnership opportunities for brands to sell more products/services and increase brand equity.
Presenting & Official partnership opportunities are available.
Speak
to the team
Our team offers a global network of experts with unmatched local market insights.
Hospitality
The PBR presents an array of hospitality opportunities meticulously crafted to cater to your individual preferences and needs.
Unparalleled opportunities in Live Entertainment include Dirt Suites & Chute Seats – opportunities to get in close proximity to 2-ton bucking bulls during the toughest 8 seconds in sports.