Nov 17 2023 - Mar 31 2024


Dallas, TX, USA

World of Barbie is an immersive one-of-a-kind exhibit featuring life-sized installations inspired by the world-famous doll.

The pop-up allows guests the chance to live out their Barbie dreams through a wide range of glamorous experiences, including a tour of Barbie’s iconic Dreamhouse, an intergalactic exploration aboard Barbie’s Space Shuttle, and a Barbie Museum where fans can revisit dolls and accessories from over six-decades of fun.

Three people stand in front of fireplace at Barbie World
Young people play in ball pit at Barbie World
Eight people in pink at Barbie World


World of Barbie offers a diverse range of partnership opportunities for brands to create a real impact.

Tailored to meet your specific requirements, we offer on-site activations, targeted marketing campaigns, consumer access, social and digital engagement, naming opportunities, and collaborations with talent.

Get in touch to create memorable moments that resonate with your brand & audience.


Speak to the team

Our team offers a global network of experts with unmatched local market insights.

get in touch


World of Barbie presents an array of hospitality opportunities meticulously crafted to cater to your individual preferences and needs.

Reach out to customize & build your bespoke hospitality package.




Primary Location


Average Household Income